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Why E-commerce SEO Is Changing Fast in 2026 Search is not what it used to be. In 2026, Google and other search engines rely heavily on AI-driven results to understand what people are really looking for. Instead of showing only…
local SEO Kenya, Google Business Profile optimization, Kenyan pharmacy SEO case study, local search optimization Nairobi Introduction Imagine you own a small pharmacy in your neighbourhood. You know your neighbours, and they trust you for medicines and advice. But online,…
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The New Search Landscape Google’s search results page isn’t what it used to be. Zero‑click answers, AI‑generated overviews and the local Map Pack now compete for attention. Winning means appearing across these surfaces—organic results, the Map Pack, People Also Ask, and AI overviews. This…
In Kenya’s fast‑moving digital economy, your website isn’t just a business card, it’s a storefront, a marketing engine and a customer service portal rolled into one. When a site is slow, broken or compromised, visitors leave and rarely come back.…
This is not a Meta Ads “performance” problem — it’s a tracking problem. Your ads are working (people are messaging on WhatsApp), but Meta is blind. When Meta can’t see results, it can’t optimize, learn, or report properly. That’s why…
Stop wasting ad spend! Master advanced Facebook ad targeting with our 2025 guide. Step-by-step strategies for Custom Audiences, Lookalikes, and layered targeting that actually convert. Download your free targeting checklist. Is your Facebook ad budget disappearing faster than your morning…
Stop wasting your ad spend! Our 2025 guide reveals the proven 4-step formula for creating high-converting Facebook Video Ads, complete with a free checklist and real Nairobi case studies. Start seeing real ROI today. Are your Facebook Video Ads being…
Running ads on Facebook and Instagram can feel like a guessing game when you’re surrounded by misinformation. Many business owners waste money because they believe common advertising myths instead of focusing on what actually works. In this guide on Facebook…
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